Looking Beyond The Data.

We help unlock big value from big data by balancing multi-dimensional analysis with human-centred approaches.

McKayResearch is an independent market intelligence consultancy specialising in trend analysis and custom research solutions. Informed by our multi-sector expertise spanning consumer, technology, and investment, our mission is to deliver broader data, deeper perspectives, and richer insights on which to base decision-making.

Our Approach

Our approach is garnered from extensive experience in varied, but interconnected sectors, allowing for a unique ability to connect the trend dots both within and between markets. This 'unsiloed' approach allows a unique perspective on the what, why, and how of the biggest trends driving the world of investment and technology.

We are passionate about delivering custom research programmes, data-driven research instruments, and intelligence reports– tailored to your needs and requirements – that deepen the understanding of your client/customer, as well as your place in a rapidly evolving market.

With Covid-19 further accelerating the scale and speed of the shifts across global markets, never has it been more important to have a trusted partner to keep one's finger on the pulse of change.

Why McKayResearch?

Deep Expertise

Deep, cross-industry expertise at all levels of analysis allows us to uncover the small details that make up the big drivers shaping today's most impactful market trends.

Data Diversity

We source both global proprietary and non-proprietary data sets from the most authoritative sources to deliver the most comprehensive and granular insights possible.

Unsiloed perspectives

Our innovative approach to market analysis incorporates a broad spectrum of data, perspectives, and opinion from industry leaders, insiders, and executives to deliver the 'big picture' thinking you need for you decision-making.


Independent & unbiased

With a long track record as consulting partner to the world's largest privately-held market intelligence firms, our data-driven approach cuts through the hype to deliver a unique and unbiased view of your marketplace as it actually is.

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In the time we have worked with James at McKayResearch, he has taken on several different subjects, often at short notice, and has always delivered thoroughly researched and well-written analysis. They are reliable, punctual, very professional and a pleasure to work with.

Michelle Strutton,

Global Research Manager,

Mintel Group

In order to enhance the effectiveness of our external communication, we asked McKayResearch to review our quarterly reports and provide improvements in terms of content and style. Through their technical expertise, their detailed analysis and feedback proved to be instrumental in enhancing the client perception through reports of higher quality.

Grégoire Tézé, Principle Partner,

CDMR Rare Metals

Working with McKayResearch has been a pleasure both for me and my team. The attention to detail and ability to unearth novel market insights have been particularly noteworthy.

Kaushal Shah,

Head of Pharmaceuticals & Healthcare,

Fitch Group

Featured Report:

The Impact of Covid-19 on Industry 4.0

The COVID-19 pandemic has raised several questions on how the ongoing digital transformation of industry and manufacturing will play out under its influence. In this report, we examine the impact of COVID-19 on three core Industry 4.0 technologies – 3D printing, robotics, and the Industrial Internet of Things (IIoT) – and explore how the pandemic has impacted existing trends and developments for each.

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